INDUSTRY TO INDUSTRY AT SAPPHIRE
MEDIA ALERT
WHAT: Industry to Industry (i2i) will be participating in SAPHHIRE 2000, SAP’s annual European-region user conference taking place in Berlin on 23-26 May.
i2i will demonstrate a pioneering dynamic pricing application that enables dynamic business-to-business transactions to be conducted over the internet and integrated into existing ERP systems.
i2i is participating in multiple demo points throughout the Market & Portals Hall.
You can also see i2i’s dynamic trading platform in action at the following events:
- Dynamic Pricing using Auctions on the mySAP.com Marketplace
Vision & Strategy Hall - ICC Room 7
24 May, 15:00
- mySAP.com Marketplace in Action - Dynamic Pricing using Auction Application
Market & Portals Hall
24 May, 16:00
- SAP Dynamic Pricing Show
Market & Portals Hall 20
25 May, 16:00
WHO: Michael G.W. Fix, President and CEO, and Andre Machicao, CTO of i2i are available for interviews about the role of dynamic trading in the growth of business-to-business e-commerce both at SAPPHIRE and via telephone at or around the conference.
CONTACT: For further information please call or e-mail:
Steffie Mueller, Edelman Frankfurt, + 49 69 7 561 9922, smueller@edelman.de
Samantha Kay, Edelman London, + 44 20 7344 1282, skay@edeluk.com
Michael Gormley, i2i, + 212 851 8344, mgormley@i2i.com
About Dynamic Pricing
Increasingly, businesses are demanding a sophisticated Web channel where goods and services are priced instantly, fluctuating in response to supply and demand. Business to business e-commerce makes this possible by aggregating a critical mass of buyers and sellers to create marketplace liquidity, reducing transaction costs (search costs, information transfer costs) and delivering standardised liquidation and procurement processes and systems.
About i2i
Launched at the World Economic Forum’s 1999 Annual Meeting, i2i is the industrial strength marketplace service provider (MSP) enabling global businesses to trade with confidence. i2i designs, develops and operates electronic marketplace solutions based on its open dynamic pricing technology. The company is also the preferred service provider for implementing, hosting and operating trading exchanges and emarketplaces running mySAP.com Marketplace applications. i2i’s dynamic pricing solution offers three methods of transaction - classifieds, auctions, and exchanges as well as an array of integrated e-services offerings. Headquartered in Boston, i2i has offices throughout the United States, Europe and Asia. For more information, please visit http://www.i2i.com or call +1 212-851-8344.