Widget and 3M address huge potential new market category with 3M MPro150 Pocket Projector

• Wednesday, 24 March 2010

Stevenage, 24 March 2010

3M, the diversified technology company, has agreed that Widget UK Ltd will be its preferred retail distributor for the launch of its new exciting MPro150 Pocket Projector, the true mobile professional device.

Available from today, the new MPro150 is the first in 3M’s range of Pocket Projectors to eliminate the need of a pass-through device such as a laptop, netbook, smartphone, digital media player, digital camera, camcorder, games console or other multimedia device. It includes 1GB of built-in memory and a 2GB interchangeable micro SD card for additional storage. Presentations, videos, music and photos can be pre-loaded onto the projector itself via mini USB, VGA and composite video inputs.

Boasting one of the most robust feature sets of any pocket projector currently on the market, the MPro150 supports Microsoft Office applications (Word, PowerPoint and Excel), Adobe PDF, as well as photo (BMP and JPG) and video (MPEG-4 and H.264) projection. It has a vibrant on-screen interface with colourful icons for easy navigation to stored files and organisation of favourites for quick access. An integrated MP3 player and audio output jack enables mobile professionals to listen to music via personal headphones or the two half-watt stereo speakers if theatre style sound is required.

Trade only distributor Widget is to wholesale the product to carefully selected launch partners both in store and online. “3M is leading the way in its development of the pocket projection product line," said Nick Hughes, Marketing Manager for 3M’s Mobile Interactive Solutions Division "and with the launch of the MPro150 we want to position ourselves as the brand leader in this new technology category. With its experience in growing brand new categories, access to exciting retail partners and collaborative market approach, 3M believes Widget can help us achieve this aim."

"Widget sees this category as one of huge future potential," said Jo-Anne Foreman, managing director of Widget UK Ltd. "I am thrilled to be working alongside 3M in putting together the retail launch strategy for the product."

For further details on sales distribution contact Widget UK Distribution Sales line on 01438 842362. For press contact mark.needham[at]widget.co.uk.

For further product details or review units contact Beky Cann at Neesham Public Relations: +44 (0) 1296 628180


ENDS


About Widget

Widget UK Ltd distributes a tightly focussed range of satellite navigation, networking and video products. Widget UK Ltd sells only to trade, and not directly to the public. Its customers are UK retailers and resellers including Staples, DSGi, Maplin, Comet, Amazon.co.uk, Dabs.com, Play.com, QVC, Ideal Shopping Direct, Computacenter and SCC.

Contact: Sales line 01438 842362 or www.widget.co.uk


About 3M

3M is a $23 billion diversified technology company which, since 1902, has been creating innovative products that help make the world healthier, safer and more productive. Well known 3M brands include Scotch, Post-it, Scotchgard, Thinsulate and Scotch-Brite. 3M employs some 75,000 people worldwide and has operations in more than 60 countries. It produces tens of thousands of innovative products for customers in dozens of diverse markets and its 45 technology platforms touch nearly every aspect of modern life. The company has applied its expertise in RFID (radio frequency identification) technology to map and locate underground utilities; it has used its understanding of the healthcare industry to develop innovations that help the early diagnosis of heart and lung conditions; and its range of pocket projectors are the ultimate presentation devices for business people on the go.

The UK and Ireland is home to one of the largest 3M subsidiaries outside the USA, employing more than 3,500 people across 17 locations, including 10 manufacturing sites.

Products manufactured in the UK include coated abrasives, occupational health and environmental safety equipment, adhesive tapes, industrial microbiology products, drug delivery systems, high-performance coatings, secure documents and passport scanners.

This press release was distributed via SourceWire, a service from Daryl Willcox Publishing, on behalf of Widget UK. For more information visit http://www.dwpub.com/pressreleasewires