Bell Microproducts Expands EMC Portfolio By Carrying The EMC Insignia Line of Products for SMEs

• Monday, 02 October 2006

New leads, training, marketing, sales and services support for SME focused resellers.

Bell Microproducts announced today it will broaden its EMC® portfolio of products by adding the EMC Insignia line of hardware and software products and solutions for small and medium enterprises (SME) in the UK. Bell Microproducts is an EMC Authorised Services Network Partner and now carries an extensive range of EMC products in the UK.

SMEs face the same challenges as enterprise customers – explosive information growth, the need to improve productivity while lowering costs, and a requirement for simplicity - and the EMC Insignia line of products will enable its extensive VAR base to offer SMEs and branch offices products that are specifically designed to solve their unique challenges. The EMC Insignia line of products includes the EMC CLARiiON® AX150 network storage system, EMC Retrospect® backup and recovery software, EMC RepliStor® SMB Edition replication software, EMC VisualSRM™ SMB Edition storage resource management software, and EMC eRoom®EMC SMB Edition for collaborative working.

"We are really excited about the EMC Insignia products because they leverage EMC’s market leading reputation for high quality, scalable, reliable information management and storage products but are designed specifically to address SME’s critical issues," says Nigel Dunn, Bell Microproducts' EMC Division Manager. "Resellers with an SME business sales focus will find the EMC Insignia products offer their customers best-in-class technology at an affordable price, and participation with Bell Microproducts is fast, simple and costs nothing.”

“We are pleased that Bell Microproducts has decided to add the EMC Insignia line of products to its broad portfolio of EMC products because istribution partners are an important element of our go-to-market strategy,” said Michele Ferrara, EMC EMEA Distribution Director. “Bell Micro’s SME expertise and long standing relationship with EMC is the perfect DNA to successfully bring to market these easy-to-use but powerful products that enable VARs to implement solutions that address the key areas SMEs are concerned; data protection, data availability and storage consolidation,”

For further information contact:

Shriti Shrivastava
Marketing Account Manager
Bell Microproducts
Telephone: +44 (0) 20 8286 5250
Email SShrivastava@bellmicro.eu.com
EMC, CLARiiON, Retrospect, RepliStor and eRoom are registered trademarks and VisualSRM is a trademark of EMC Corporation. All other trademarks are property of their respective owners.


Boilerplate and Safe Harbour

About Bell Microproducts, OpenPSL and Ideal. OpenPSL and Ideal are specialist IT distributors that form part of the International Bell Microproducts corporation. They are an innovative business at the forefront of the value-added IT distribution market, a fact evidenced by their many achievements and initiatives.

Through close collaboration, OpenPSL and Ideal create sales channels for the products and services of vendors and competitive advantage for their channel partners including systems integrators, resellers and VARs.

Distributed product ranges encompass networking, PC, UNIX, storage, security, software and mid-range technologies with complete portfolios available from vendors including Hewlett-Packard, IBM, Fujitsu Siemens, VERITAS, Microsoft, Panasonic EMC and Oracle. OpenPSL and Ideal also offer a service range that includes pre-sales consultancy, configuration, installation, integration, upgrade, consultancy, remote management, migration and hosting components – each of which offers significant margin potential to partners.
OpenPSL and Ideal focus on delivering tangible value and benefits – helping customers to achieve incremental sales, capitalise on new revenue streams, lower their cost of sale and focus on core competencies.

Furthermore, specialist programmes such as that for blade servers are designed to help partners to identify and secure business in areas of strong or emerging demand. To do so, OpenPSL and Ideal draw on a team of dedicated professionals and a customer-facing culture that’s renowned for its proactivity, and service excellence. OpenPSL and Ideal are part of the Bell Microproducts organisation which has operations in 15 of countries, employs over 1,500 staff and has annual revenues of over $2.3 billion.

Safe Harbor Statement

This release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995.

Such forward-looking statements, which reflect the Company's current views of our expected growth rates, profitability and other future events and financial performance, involve known and unknown risks and uncertainties which could cause actual results or facts to differ materially from such statements for a variety of reasons including, but not limited to: changing industry and economic conditions; changes in product supply, pricing, and customer demand; competition; other vagaries in the computer and electronic components markets; effects of acquisitions and restructuring initiatives; changes in relationships with key suppliers; availability of financing; foreign currency fluctuations and the other risks described from time to time in the Company's reports to the Securities and Exchange Commission (including the Company's Annual Report on Form 10-K).

Investors should take such risks into account when making investment decisions. Shareholders and other readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date on which they are made. The Company undertakes no obligation to update publicly or revise any forward-looking statements.

This press release was distributed via SourceWire, a service from Daryl Willcox Publishing, on behalf of Bell Microproducts. For more information visit http://www.dwpub.com/pressreleasewires