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Press information

For immediate release
15th August 2005



Ink Publishing heads into Asia with Tiger Airways inflight magazine win


(Singapore) Ink Publishing is expanding its fast-growing operations to Asia with the announcement that it has landed another inflight magazine contract.

The London-headquartered publisher already produces more inflight magazines than any other company in the world, as well as a range of specialist business and travel magazines.

Now it has added the inflight publication for fast-growing low cost carrier Tiger Airways to its burgeoning portfolio.

The announcement coincides with the opening of an Ink Publishing office in Singapore to complement its European and North American operations.

Jeffrey O’Rourke, Chief Executive of Ink Publishing, said: “Once again we faced local competition to win the opportunity to publish Tiger Airways’ inflight magazine. It is a significant addition to our portfolio and reinforces Ink Publishing’s position as a leading international publisher with global capabilities.

“It’s especially pleasing because opening our Singapore office gives us a strong foothold in Asia and makes us the first and only inflight publisher to be able to deliver on a truly global scale. This development forms part of our continued expansion and our commitment to offer international career opportunities for our growing team.”

Tiger Airways, whose shareholders include Singapore Airlines, took to the air in September 2004.

Based at Singapore’s Changi International Airport, the airline now serves ten cities in six Asian countries – Singapore, Thailand, Macau, Vietnam, Philippines and Indonesia – with a fleet of new Airbus A320 aircraft.

The magazine, which carries lifestyle, destination and business features to reflect the diversity of Tiger Airways’ young and affluent travellers, will reach 700,000 readers per quarter.

"We are very pleased to reach yet another milestone in our carrier's expansion of service offerings. The Tiger Airways in-flight magazine is another benefit for savvy travellers already enjoying our consistent low fares, secure and safe flights and on-time arrivals and departures," said Tony Davis, CEO, Tiger Airways.

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Editor's notes:

About Ink Publishing

Ink Publishing is a fast growing, international publishing company which produces inflight magazines for more airlines than any other publisher in the world. Ink's award-winning titles include AirTran Airways Go, British Mediterranean Airways Impressions, easyJet Inflight, MyTravel Recline, Virgin Express Red Hot, and VLM Airlines Velocity, as well as Summit Hotels Summit magazine. Ink also publishes European Business magazine and Bradmans Business Travel Guides to Asia, the Middle East and Africa, Europe and North America. Circulated globally every month, European Business is available on newsstands, by subscription, on selected airlines, in airport lounges and in Europe’s top hotels.

Ink also publishes CNN’s bi-monthly global travel magazine, CNN Traveller, which reaches 850,000 readers worldwide.

Among Ink's online only clients are The Diamond Trading Company, Fiat, The Royal Bank of Scotland and Vodafone. The Company currently has operations in Europe and North America, with its headquarters in London.

About Tiger Airways

Tiger Airways is Singapore's own low fares airline. Established in December 2003, Tiger Airways took to the air on September 15, 2004. It is the choice of savvy travelers who want safe and reliable point - to - point air travel at highly affordable fares to more destinations across the Asia-Pacific region. For more information, please visit www.tigerairways.com.

Media contacts:

Julian Reader, MPS International
Tel: +44 20 7348 6033
Mobile:+44 7770 917716
Email: jreader@mpsipr.com


Cheryl Ong, Tiger Airways Pte Ltd
Tel: +65 65423029
E-mail: Cheryl@tigerairways.com


Advertising Enquiries:

Tel: +44 20 7613-8777
Email: tiger@ink-publishing.com


Ink Publishing

UK: 141-143 Shoreditch High Street, London E1 6JE
+44 20 7613-8777 switchboard +44 845 280-2413 fax

Singapore: 97B Amoy Street, Singapore 069917
+65 6491-5261 fax

USA: 208 East 51st Street, New York, NY 10022
+1 888 685-1681 switchboard +1 646 349-3844 fax

This press release was distributed by SourceWire News Distribution on behalf of MPS International in the following categories: Business & Finance, Travel, Media & Marketing, Transport & Logistics, Men's Interest, Leisure & Hobbies. For more information visit http://www.sourcewire.com/about.